We listen.
Your face tells a story — we listen. The Bea AI Facial Analysis reads 240+ landmarks across your periorbital, mid-face and jaw zones, then matches you against 200+ clinically-reviewed products and 1,000+ verified clinics.
Bea AI is your personal facial advisor — analysis, simulations, and a curated catalogue of products + clinics tuned to your face. Used by 180,000+ women.
Bea is an AI beauty membership — built around your face, your goals, and your budget. Here's what happens after you join.
Your personal AI beauty advisor — set up in 40 seconds.
No more endless scrolling, no more guessing what works for your face.
Member pricing on the products + treatments your scan recommends.
180k+ women scanned Reviewed by licensed practitionersBea is a digital membership — everything runs in the app on your phone. Scan in 40 seconds, get your plan in minutes, track every change.
240+ landmarks. Eye area, jaw, brow descent — measured objectively, not estimated.
200+ reviewed products + clinics, ranked by what your face actually needs.
Re-scan monthly. See objective progress, not just vibes — and update your protocol.
Your scan, simulations, product matches and clinics — all on your phone.
Your face tells a story — we listen. The Bea AI Facial Analysis reads 240+ landmarks across your periorbital, mid-face and jaw zones, then matches you against 200+ clinically-reviewed products and 1,000+ verified clinics.
Every product on our shortlist is scored against the published clinical literature for its category — not against marketing claims. We cite the studies (or we don't list the product).
No paid placements. No sponsored recommendations. Our advice is transparent, and we only match you to what's right for your face — whether it's a $12 cream or a clinic referral.
All plans include the AI Facial Analysis, simulations and curated catalogue. Add an $80 product voucher with Plus — or the HigherDose Red Light Face Mask on us with Pro.
The digital essentials. Your personal AI beauty advisor — no product included.
Adds your $80 product voucher plus clinician consults. The plan most members choose.
Everything digital, plus a HigherDose Red Light Face Mask on us — $349 value, free.
Every plan unlocks the full Bea AI catalogue and re-scans. Plus members get an $80 product voucher and clinician consults. Pro adds the HigherDose Red Light Face Mask on us. Switch tiers anytime in-app.
They're something different — and that's why most “wrinkle creams” barely touch them. The skin around your eyes is the thinnest on your body, and it moves more than any other part of your face.
Periorbital skin is one-third the thickness of your cheek. Less collagen scaffolding, less lipid barrier. Damage shows faster, and recovers slower.
Each blink folds the skin at the outer corner of your eye. By 35, your orbicularis oculi muscle has done that 250+ million times. The crease becomes structural.
Your eye area sees direct UV from above (sun) and reflected UV from below (cheekbone, screens). Without protection, that compounds for decades before you see lines.
The top-rated picks across Sephora, Ulta and the Bea community for the eye area — retinol, peptide hydration, micro-needling, brightening and daily SPF. Plus members: your $80 voucher applies to every one.
“The texture feels great. No burning, no peeling, no redness around the eyes.”
Plumps dehydrated periorbital skin within a week. K-beauty favourite for under-eye hydration.
2023 GLOWPICK High-Tech Skincare winner. Spicule-based gentle renewal — daily-use safe near the eye area.
“Settled the redness across my cheekbones and outer eye area within three weeks.”
HA + B5 + broad-spectrum SPF30. Sits like a serum — protects the thin periorbital skin from photoaging.
Ratings and review counts aggregated from Sephora, Ulta, brand sites and the Bea community. Quoted reviews are excerpted verbatim from public sources; summary lines reflect aggregated reviewer sentiment.
Your scan returns four periorbital metrics in 40 seconds. They tell you exactly what your protocol should target — and exactly what to look for in your monthly re-scan.
How evenly your eye area has aged left-vs-right. Most women score 87–94%; differences above 5 points are usually one-sided sun exposure (driving habits).
Lines per cm² in the lateral canthus zone (where crow's feet live). Anchors your before-and-after — the only objective way to measure if your protocol is working.
Vertical millimetres of brow drop versus your facial baseline. Tells you whether you're reading as “tired” or “older” — different fixes for each.
How pronounced the hollow under your eye is. Predicts whether you'll see results from a topical (yes) or whether you need to consider a structural treatment.
Self-assessed results from a 2025 Bea Labs consumer perception study (n=189, 28 days).
“My periorbital lines have softened more in 8 weeks than they did in the year I was on a $200 cream. I cancelled the Botox consult.”
“Discovering a retinol that didn't peel my eye area was the unlock. The catalogue actually understood my skin profile.”
“Bea matched me with two products I'd never have tried. The redness across my cheekbones and outer eye area calmed within 3 weeks.”
“I was scheduled for a Botox consult. Six weeks of my Bea protocol and I cancelled — my crow's feet read as half their depth on the re-scan.”
“The micro-needling serum was the surprise. The skin under my eyes looks like glass under makeup for the first time in a decade.”
“I'm 38 — people don't believe I've never had Botox.”
“In my 20s I looked tired. The eye area was where I needed help — and this is what worked.”
“I was scheduled for a Botox consult. Six weeks of this and I cancelled it.”
Self-reported. Individual results vary. Photos taken in matched lighting via the Bea app.
I was already scheduled for a Botox consult. Six weeks of this and I cancelled it. The side-by-sides in the Bea app made me actually believe it.
Light, no sting, sits beautifully under concealer. The lines next to my eyes are softer — not gone, but I look like I slept, even when I didn't.
I'm 44. I've tried every eye cream from $12 to $190. This is the first I've stuck with for 3 months — and the first I can see doing something.
Bea covers the full face. Pick a different concern to see its dedicated plan — same membership, different recommendations.
Two ways. First, the formula: peptide-led delivery with published 8-week clinical data for line reduction. Second, the AI analysis: most eye creams give you a generic protocol — yours is tuned to your specific periorbital symmetry, fine-line density, brow descent and tear-trough depth.
No. The shortlist is topical cosmetic skincare, not an injectable. Nothing in it acts on the muscle. It works at the surface of the skin to soften the appearance of expression lines — particularly the static lines that remain visible at rest. It's not a substitute for a clinical procedure; it's a substitute for the daily routine that makes one less necessary.
Surface changes (cushion, glow, less morning puffiness) are usually visible inside the first week. Visible softening of fine lines builds between weeks 3 and 6 — peptides compound with consistent use. Most users hit their best result by week 8. Your re-scans inside the Bea app track the change month by month.
30-day money-back guarantee. We refund the full price you paid — no questions asked. If you're on Plus or Pro and you've already redeemed your $80 voucher against a cream, you keep the cream and we refund the difference. You also keep your AI analysis report.
Five things. (1) Your personal AI Facial Analysis — 240+ landmarks, focused on your periorbital area, scored in 40 seconds. (2) Treatment simulations — preview filler, Botox, or topicals on your own face. (3) Our curated catalogue of 200+ reviewed products, ranked by your scan. (4) The verified clinic directory — vetted aesthetic providers near you. (5) Monthly re-scans + progress tracking. The $80 product voucher and clinician consults sit on Plus ($150); the HigherDose Red Light Face Mask sits on Pro ($499).
Plus adds two things on top of Get Started: (1) an $80 product voucher you can redeem against any product we recommend after your scan, and (2) two video consults with a licensed aesthetic clinician, plus quarterly progress reports, priority support and concierge clinic booking. Best for people who want a real plan rather than just the analysis.
Yes. Anything we direct you to ships through authorised distributors only — sealed, in-date, brand-fresh. Your member discount applies whether you order from the partner brand directly or via our app.
Yes — your membership renews annually at the same rate ($99/yr for basic, $150/yr for Plus) until you cancel. We email you 30 days before renewal as a reminder. You can cancel in the app or by replying to that email; nothing locks you in past the first 30 days.
One membership covers your scan, your simulations, your catalogue, and your shortlist of clinics — try it risk-free.
Bea Labs products are cosmetic skincare formulations. They are not drugs and are not intended to diagnose, treat, cure, or prevent any disease or medical condition. The AI Facial Analysis is for informational and educational purposes and does not constitute medical advice. Individual results vary. Terms · Privacy
